WEB
A website that brings in work, not just one that looks finished
Your website is where advertising, search and reputation all end up. We build, fix and look after sites, shops and the systems behind them, so enquiries arrive and get followed up.
What we do on the web
Most of the websites we are asked to look at have the same story: they were built well enough, then left alone while search engines, browsers and customers moved on. Pages load slowly on mobile, forms send enquiries to an inbox nobody checks, and AI assistants such as ChatGPT describe the business wrongly, or not at all.
We cover the full picture: new websites and online shops, search engine optimisation, making sites readable for AI assistants, CRMs that handle the enquiries a site produces, and repairs to sites that need fixing rather than replacing. AI handles the crawling, testing and first drafts. A person decides what gets built and signs off what goes live.
Web services
AI AT WORK
Where AI does the work
AI DOES
- Crawls every page of a site to find broken links, slow templates, missing tags and duplicate content
- Drafts page copy, product descriptions and structured data from your briefs and existing material
- Tests forms, checkouts and key user paths repeatedly on different devices and reports what fails
YOUR SPECIALIST DECIDES
- Your director agrees the objectives, budget and priorities in a written mandate
- Designers and developers decide the structure, the design and the technical approach
- Nothing goes live until a person has reviewed it and you have approved it
Questions we are asked
Do I need a new website or can my current one be fixed?
Often it can be fixed. Many sites on WordPress, Shopify, Wix, Squarespace or a custom build have specific problems, such as slow pages, technical SEO errors or broken forms, that can be repaired for far less than a rebuild. We start with a Digital check-up and tell you honestly which route costs less. If rebuilding is cheaper over time, we say so.
What platforms do you build websites on?
We choose the platform to suit the business rather than the other way round. WordPress suits content-heavy sites that need flexibility, Shopify suits most online shops, and some projects call for a custom build. We take into account who will update the site, which integrations you need and the running costs, and explain the recommendation in writing.
What is an AI-ready website?
An AI-ready website is one that AI assistants such as ChatGPT, Gemini and Copilot can read and summarise accurately. That means clear page structure, structured data describing your business and services, direct answers to common questions and, increasingly, an llms.txt file pointing assistants to your key content. It sits alongside traditional SEO rather than replacing it.